Listen In: What Makes a Millennial a Millennial? - eMarketer
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Listen In: What Makes a Millennial a Millennial?

September 8, 2017 | eMarketer Podcast | Demographics

In the latest conversation in our series of "Generations" podcasts, we look at the millennial generation and the ways they use—and don't use—media. eMarketer's Mark Dolliver and Jennifer Pearson consider millennials young vs. millennials old, their TV and digital video preferences, and how their attitudes about spending and acquisition may be changing.

Previous "Generations" episodes:

Teens—Their Phones, Their Cameras, Their Friends

Understanding the Youngest Digital Users

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