Listen In: The Ins and Outs of Data Management - eMarketer
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Listen In: The Ins and Outs of Data Management

July 14, 2017 | eMarketer Podcast

In the latest episode of eMarketer's "Behind the Numbers" podcast, analyst Lauren Fisher outlines the issues involved in data management, and the ways that marketers can think about, organize, integrate and analyze data to shift their focus from channels to audiences.

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