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In the latest episode of Behind the Numbers, Keith Grossman, global chief revenue officer at Bloomberg Media, discusses the state of the digital advertising market and the need to create a better experience for users. Consumers aren't revolting against advertising, he says, they're revolting against bad advertising.
Using data collected from sensors, infrastructure and networked devices, smart-city projects are helping municipalities improve efficiency, boost sustainability and encourage economic development. They are also creating more collaborative environments among cities and their businesses and residents.
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