Data Feed for August 30, 2017 - eMarketer
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Data Feed for August 30, 2017

Key stats you need to know about today

August 30, 2017
Sign of Approval? Data from Kantar Retail looking at how consumers feel about Amazon's acquisition of Whole Foods finds that more than half of primary household shoppers hope Amazon will make it affordable to shop at Whole Foods. But three in 10 shoppers are concerned that Whole Foods will lose some of its uniqueness once it comes under the Amazon umbrella.

Don't Delay: Four in 10 internet users in the UK, US and Sweden will navigate away from a website if forced to wait more than 10 seconds for the site to respond, and another 11% would leave within 5 seconds, according to a study by performance monitoring firm Apica. Potentially worse, 60% of respondents said they would be less loyal toward a brand after experiencing poor website or app performance.

Paws Up: A study from market research firm Packaged Facts reveals that as of 2016, internet sales account for roughly 9% of the $48 billion US market for pet products—around $4.5 billion. What's more, Amazon is leading the way. In fact, Amazon sales of pet products reached $2 billion in 2016, an increase of 40% from a year prior.

UK TV Threat: A study of the UK's TV ecosystem by business advisors OC&C Strategy Consultants estimates that the country's traditional TV industry players could lose approximately £1 billion (about $1.35 billion) a year in revenues at the hands of potential "super-aggregators"—digital alternatives like Facebook Watch, Amazon's Channels service and YouTube TV—if those options become viewers' primary access points for broadcast TV content.

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