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In the fast-changing world of digital marketing and media, it’s almost impossible to get an unbiased perspective on the conflicting data and the newest developments.

Unless, that is, you rely on eMarketer’s aggregation and analysis of more than 3,000 worldwide sources—assembled in one easy-to-search database of reports, charts, videos, articles and interviews. Learn More.

• Build stronger business and marketing plans
• Create more compelling presentations
• Have the confidence of knowing that your decisions are not based on a single source

US Advertising Spending: The New Reality

While overall ad spending drops, the Internet’s share of total media ad spending is rising—by at least one percent every year. Marketers continue to spend more on Internet ads, and less on traditional media. Learn more in eMarketer's latest advertising report.