Monday, March 11, 2013
Report: Online Retailers Move Past Discounts to Earn Deeper Customer Loyalty
NEW YORK, NY (March 11, 2013)—Retailers often equate loyalty programs with discounts, but there is a deeper connection companies can form with their customers to turn them into repeat buyers, as well as evangelizers of the brand. According to a new eMarketer report, technology can play a role in identifying what customers want and how to keep them excited.
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