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eMarketer: Half of UK Population Now Uses Tablets

UK tablet market approaches saturation point

LONDON, UK (March 11, 2015) — According to new forecasts from eMarketer, the UK tablet market will reach a significant milestone in usage this year when, for the first time ever, the majority of the country’s consumers—50.3% of the population—will use a tablet at least once per month. This figure is expected to rise to almost 60%, or 40.2 million tablet users, by 2019.

Read the full press release on our UK tablet user numbers.

For more information:

Dan Marcec
Director, Public Relations
+1-646-863-8807
dmarcec@emarketer.com

Denise Duffy
Director, Public Relations
+44-7513-302-482
dduffy@emarketer.com

Posted on March 11, 2015.