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Archive for June, 2016

eMarketer Corporate Is Now eMarketer PRO

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New York, NY (June 3, 2016) – In keeping with our mission of being the first place to look for digital intelligence, we are excited to announce a new name for our signature product.  An eMarketer Corporate Subscription is now eMarketer PRO.   We believe the new name better reflects eMarketer’s mission of delivering the latest data and insights on digital marketing, media, and commerce to corporate professionals.

“Since starting eMarketer, we’ve driven ourselves to relentlessly improve not only our content coverage, but also how we deliver it, through new tools and enhancements that make it easier for professionals to find the data and insights they need—fast,” said eMarketer Chairman Geoff Ramsey.  “The name eMarketer PRO better reflects that level of service commitment to our clients.”

Renaming our product eMarketer PRO is the latest enhancement we’ve made recently, as we strive to continually improve eMarketer products and services.  We recently launched Numbers, a custom chart-building tool that allows users to tell their own stories with custom-chosen metrics.  We also introduced Stat Packs, research reports that condense all of our information on a particular topic into a single, easy-to-digest document.

It’s all part of a long history of continuous product evolution.

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We look forward to continuing to serve your data and information needs with eMarketer PRO.

About eMarketer

Founded in 1996, eMarketer is the first place to look for research about marketing in a digital world.  More than 200,000 professionals at thousands of companies worldwide rely on eMarketer research because of our rigorous approach of aggregating and analyzing information from more than 3,000 global sources.  The result is eMarketer data, reports and insights that enable professionals to understand marketing trends, consumer behavior and get the data needed to develop winning strategies.

Posted on June 3, 2016.