Tuesday, June 18, 2013
2013 ANA Digital & Social Media Conference
July 14 – 16 – Dana Point, CA
eMarketer Chairman Geoff Ramsey will be presenting “EMARKETER: WHAT ALL THE RESEARCH SAYS, AND DOESN’T SAY, ABOUT DIGITAL” at this event.
The ANA Digital & Social Media Conference is a must-attend event for anyone who is trying to navigate their brands through this ever-changing media landscape. Digital media has become a part of consumer’s daily lives and they have become accustomed to viewing content and connecting with people wherever and whenever they want. Social media, content marketing, and “big data” have especially exploded in the last few years. Despite this rapid growth, clients have many questions and their issues include measurement, agency selection, internal org structure, and relinquishing control to the consumer while trying to influence the dialogue.
About eMarketer Chairman Geoff Ramsey
Geoff Ramsey is one of the most exciting visionaries in digital marketing today. As the chairman of eMarketer, Geoff is not only on the cutting edge of research trends and best practices, but he offers a rich understanding and big-picture perspective of the digital landscape and its impact on marketing and media.
A highly regarded speaker, Geoff keynotes at major industry events around the globe, as well as at Fortune 100 corporations including Google, Yahoo! and Visa. He is frequently quoted in The Wall Street Journal, Forbes, BusinessWeek and Advertising Age.
In 2011, Geoff received the ad:tech Industry Achievement Award, which honors individuals in the digital marketing space who have demonstrated consistent outstanding service, generated breakthrough ideas and fostered industry growth. His book, Digital Impact: The Two Secrets to Online Marketing Success (Wiley, 2011), co-authored with Vipin Mayar, has earned critical praise from industry leaders.