eMarketer Webinar

Mobile Messaging Trends—Tapping into SMS, Mobile Email and Push

  • Aug 8, 2013

To listen and watch playback of the webinar, Mobile Messaging Trends—Tapping into SMS, Mobile Email and Push, click here. You can view the PowerPoint deck below.

The webinar addresses these key questions:

  • What channels (i.e., SMS/MMS, mobile email, IM/chat) are most widely used by consumers?
  • Which channels do marketers rely on most?
  • How effective is mobile messaging?

About Catherine Boyle

Catherine Boyle covers trends in mobile marketing, usage, content, devices and commerce. She has more than 20 years of experience delivering brand messages to domestic and international audiences across multiple media platforms.


Sponsored by ExactTarget.



Thanks to Citrix Online for providing the webinar platform.

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