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Millennials in Mexico—Who They Are and What They're Doing Online

  • Jul 17, 2014
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The webinar addresses these key questions:

  • Who are Mexico’s millennials and what forces are shaping them as consumers?
  • How do members of this generation use the internet?
  • What are some of the differences between the younger and older members of this group?

Osbaldo Franco is eMarketer's analyst covering Latin America. Starting as a marketing professional in Mexico, Osbaldo has researched traditional and digital media trends in the region for more than ten years.

Thanks to Citrix Online for providing the webinar platform.

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