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Key Digital Trends 2012

  • Dec 15, 2011
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Debra Aho Williamson

To listen and watch playback of the webinar, Key Digital Trends for 2012, click here. You can view the PowerPoint deck below.

The webinar will address these key questions:

  • What effect will economic conditions have on the online advertising landscape?
  • What role will social media play in companies’ marketing strategies?
  • How will emerging technologies affect marketers, retailers and content owners?

About the Speakers:

David Hallerman

is eMarketer’s expert in US online advertising and marketing, covering email marketing, search and display advertising, internet ad targeting, online video advertising and ad spending across media. He is frequently quoted in top business publications and broadcast programs.

Debra Aho Williamson

is eMarketer’s lead analyst focusing on social media marketing and the demographics of social media users. A founding executive editor of pioneering internet business publication The Industry Standard, Debra is quoted for her analysis in the business press and invited to speak at major digital marketing internet events.

Noah Elkin

covers trends in mobile marketing, usage, content, devices and commerce. He is co-founder and co-chair of the Emerging Technologies Committee for the Search Engine Marketing Professional Organization and a member of the Interactive Advertising Bureau’s Mobile Advertising Committee. He is in demand as a speaker at digital and industry conferences.

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