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US Retail E-Commerce
Not only are online shoppers spending more online, they are buying more different types of goods. Consumers are now buying big-ticket items on the Internet like refrigerators and treadmills, and even luxury goods such as designer apparel and jewelry. This opens new possibilities for creative Web retailers.
Attention: Advertising Agencies, Marketers, Online Retailers, Portals, Direct Manufacturers and Luxury Goods Merchandisers.
The US Retail E-Commerce report looks at how online sales are becoming an ever more significant of the country's retail sector.
eMarketer estimates that retail e-commerce sales will increase an average 18.6% per year between 2005 and 2009 — that's strong growth, but still a downturn from the 26% annual rate seen between 2001 and 2005.
It is not a cause for concern, however, but a sign of a maturing e-commerce marketplace.
Still, exciting developments are taking place on the market's edge, where small Web retailers are emerging to meet the needs of shoppers with special needs and interests.
Key questions the "US Retail E-Commerce" report answers:
- What is the outlook for retail e-commerce sales?
- How fast is the number of online buyers growing?
- What is the per capita online consumer spend?
- What are the biggest online retail product categories?
- Which ones are growing the fastest?
- What trends are shaping online apparel and luxury goods sales?
- And many more...
eMarketer Reports—On-Target and Up-to-Date
The US Retail E-Commerce report aggregates the latest data from leading marketing and communications researchers with eMarketer numbers, projections and analysis to provide the information you need to make smart business decisions.
To download the report to your desktop—or receive a bound-paper copy via FedEx—click Add to Cart:
Not only are online shoppers spending more online, they are buying more different types of goods. Consumers are now buying big-ticket items on the Internet like refrigerators and treadmills, and even luxury goods such as designer apparel and jewelry. This opens new possibilities for creative Web retailers.
Impetus
 Key US Retail E-Commerce Sales (excluding travel) Metrics, 2001-2009 (CAGR*)
Issues & Questions
Overview
The eMarketer View
Key eMarketer Numbers - US Retail E-Commerce
Overall Consumer Spending Environment
Comparative Estimates: Annual Growth Rate of US Retail Sales, 2004-2006 (% increase vs. prior year)
US Retail E-Commerce Sales Growth vs. US Total Retail Sales Growth, 2001-2005 (% increase vs. prior year)
Consumer Online Demand Model
US Consumer Online Buying and Shopping Grid, 2004-2009
Internet Users
US Internet Users Ages 14+, 2004-2009 (millions, % increase vs. prior year and penetration)
Internet-Influenced Spending* among US Youth, by Age, July 2004
Online Activities* of US Teens, by Gender and Age, 2005 (% of respondents)
Online Shoppers
Consumer 'Online Buying' Definitions, 2005
Online Shoppers Ages 14+ in the US, 2004-2009 (millions and % of Internet users ages 14+)
Comparative Estimates: Online Shoppers in the US, 2003-2005 (% of Internet users)
Websites Where US Internet Users* Researched Products They Bought Online or Offline during the Holiday Season, January 2006 (% of respondents)
Reasons that US Adult Internet Users* Typically Use Search Engines for Shopping Activities, August 2005 (% of respondents)
Reasons for Shopping in a Store vs. Online according to US Online Holiday Shoppers, January 2006 (% of respondents)
Online Buyers
Online Buyers Ages 14+ in the US, 2004-2009 (millions and % of Internet users ages 14+)
Comparative Estimates: Online Buyers in the US, 2003-2005 (% of Internet users)
Reasons that US Internet Users Do Not Buy Online, April 2005 (% of respondents)
Online Buyers As a Percent of Online Shoppers Ages 14+, 2004-2009
Shopper and Buyer Trends
US Adults' Online Activities, 1997, 2001 & 2003 (% of respondents)
Leading Internet Activities among US Online Seniors*, 2005 (% of respondents)
Online Sales
US Retail E-Commerce Sales (excluding travel), 2004-2009 (billions and % increase vs. prior year)
Comparative Estimates: US Retail E-Commerce Sales (excluding travel), 2004-2007 & 2010 (billions)
Average Annual Amount Spent Online by US Internet Users Ages 14+, 2004-2009 ($ and % increase vs. prior year)
Online Shopping by Category
Sales Penetration Rate of Select US Retail E-Commerce Categories, 2005 & 2010 (% of total category sales)
Products Purchased Online by US Internet Users, 2003 & 2005 (% of respondents)
US Retail E-Commerce Sales for Select Categories, 2005 (billions)
Select US Retail E-Commerce Categories, Ranked by CAGR*, 2005-2010
Retail E-Commerce Sales (excluding travel) in the US, by Select Categories, 2005 (% increase vs. prior year)
Product Areas that Will See the Greatest Growth in Online Sales in the Next Five Years according to US Internet Retailers, May 2005 (% of respondents)
Share of US Retail E-Commerce Sales for Select Categories, 2001, 2005 & 2010
Online and Offline Retail Conversion Rates, by Select E-Commerce Categories, November-December 2005
Online Retail Conversion from Direct and Latent Search Referrals, by Select E-Commerce Categories, November-December 2005 (% of online buyers who purchased)
Online Holiday Shopping
Leading Online Holiday Retail Categories* in the US, November 1-December 25, 2005 (billions and % increase vs. prior year)
Leading Retail Categories for Online Holiday Shopping according to US Internet Users, 2005 (% of respondents)
Fastest Growing Online Holiday Retail Categories* in the US, November 1-December 25, 2005 (% increase vs. prior year)
Leading Online Holiday Shopping Categories among US Adult Internet Users, October 29-December 23, 2005 (millions and % increase/decrease vs. prior year)
A Closer Look at the Apparel and Accessories Category
Apparel Sales in the US, by Type, 2005 (billions)
US Women's Satisfaction with Their Online Shopping Experience When Buying Apparel Online for Themselves, 2005 (% of respondents)
Time Spent Online Apparel Shopping during a One Month Period by US Women, Q1 2004 & Q1 2005 (% of respondents)
Select Internet Access Locations Used by US Women for Online Apparel Shopping, 2005 (% of respondents)
Types of Apparel Bought Online by US Women, 2005 (% of respondents)
Shopping Channels Used to Buy Apparel according to US Big and Tall Men*, 2005 (% of respondents)
Apparel Websites Where US Women Make Purchases for Themselves, 2005 (% of respondents)
Top US Apparel and Accessories Retailers Online, Ranked by Purchases, January 2006 (thousands)
US Consumers Who Prefer to Purchase Clothing and Apparel Online Rather than in Stores, January-February 2005 (% of respondents)
Reasons that US Consumers Use Search Engines to Research Offline Apparel Purchases, 2005 (% of respondents)
Period of Time that Last Related Apparel Search Is Conducted Prior to Purchase by US Online Buyers, 2005 (% of respondents)
Fashion-Driven Consumers
Online Purchases Made by Affluent US Adult Internet Users in the Past 12 Months, by Product Category, January 2006 (% of respondents)
Types of Apparel and Accessories Purchased Online by Affluent US Adult Online Buyers in the Past 12 Months, January 2006 (% of respondents)
Primary and Secondary Locations Where Affluent US Adult Internet Users Do Most of Their Apparel Shopping, January 2006 (% of respondents)
Primary and Secondary Media Used by Affluent US Adult Internet Users to Get Most of Their Ideas for New Clothing and Accessories, January 2006 (% of respondents)
Related Information and Links
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Not only are online shoppers spending more online, they are buying more different types of goods. Consumers are now buying big-ticket items on the Internet like refrigerators and treadmills, and even luxury goods such as designer apparel and jewelry. This opens new possibilities for creative Web retailers.
Allurent
Burst Media
Compete
comScore Inc.
Cotton Incorporated
eMarketer
Ernst & Young
Forrester Research
Gallup Poll
Goldman Sachs
Harris Interactive
iCrossing
Internet Retailer
iProspect
JupiterResearch
Majestic Research
National Retail Federation (NRF)
Newspaper Association of America (NAA)
Nielsen//NetRatings
Pew Internet & American Life Project
Retail Forward
Schulman, Ronca & Bucuvalas, Inc. (SRBI)
Teenage Research Unlimited (TRU)
The NPD Group
US Census Bureau
US Department of Commerce
Women's Wear Daily
WSL Strategic Retail
Yahoo!
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Price: $695.00
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Price: $695.00
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