Plans & Pricing
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(% of respondents)
Advertiser Perceptions | Nanigans
Data is from the October 2018 Nanigans "2018 Retail Holiday Advertising Preview" in partnership with Advertiser Perceptions. 100 US retail digital advertising decision-makers with the title director or above were surveyed in August 2018. Each decision-maker represents a company that generates at least $100 million in online sales annually, earns at least part of its revenues from selling products online and allocates part of its annual advertising budget to the 2018 holiday shopping season.
How Do Mobile Push Notifications from Brands Influence US Internet Users' In-Store Shopping Experience? (% of respondents, June 2018)
How Have Emails from Brands Influenced US Internet Users' In-Store Shopping Experience? (% of respondents, June 2018)
How Do US Internet Users Use Their Smartphone While Shopping? (% of respondents, 2015 & 2018)
How Do US Internet Users Feel About Using Mobile and Social for Shopping? (% of respondents, 2015 & 2018)
Have US Internet Users Shopped from Digital Retailers to Specifically Avoid Paying Sales Tax? (% of respondents, by age, Sep 2018)
Shopping Holidays Around the World
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Can Amazon Penetrate Canada's Saturated Digital Grocery Market?
How US Brands Can Leverage Amazon for International Expansion
Protecting Customer Data Is a Top Challenge for CMOs
Retail Marketers Plan to Shift More Ad Spend to Amazon