Plans & Pricing
Does My Company Subscribe?
(% of total)
Data is from the December 2017 BIA/Kelsey report titled "US Local Advertising Forecast 2018" as cited in press release. The report is based on local advertising that provides access to local audiences for national, regional and local marketers for the following media: direct mail, directories, local video (including local over-the-air TV, local cable TV, out-of-home video, mobile video), magazines, mobile (including breakouts for location- and non-location-targeted mobile media), newspapers, out-of-home (OOH), online, radio and social (including breakouts for desktop/tablet and mobile social).
Primary Way in Which Their Programmatic and Direct Media Buying Teams Operate According to US Digital Media Buying Decision-Makers, May 2018 (% of respondents)
UK Senior Ad Buyers/Planners Who Agree that GDPR Will Lead to Less Programmatic Ad Spending, May 2018 (% of respondents)
UK Digital Display Ad Spending Share, by Format and Purchase Method, 2017 (% of total)
Channels/Tactics with the Greatest Opportunity for Advertising in 2018 According to UK Brands vs. Agencies (% of respondents)
US Advertisers and Agency Professionals Who Believe They Will Stop Using RFP Buys in the Future, Feb 2018 (% of respondents)
Digital Ad Pricing StatPack: Programmatic Display CPMs and Pricing Trends for 2018
General Data Protection Regulation (GDPR): What Companies Need to Know Now
The Next Battle for Brand Safety Is in the Comment Section
How Advertisers Are Reorganizing Around Programmatic
Fear of the Duopoly Remains Strong for Advertisers
Ad Agencies Are Breaking Down Programmatic Silos