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Data is from the May 2018 Vibrant Media "The Leaders of Contextual Marketing: GDPR Survey May 2018." 32 UK senior ad buyers and planners at top media agencies were surveyed online during May 14-15, 2018.
On What Advertising Channels Do Marketers Worldwide Run Holiday Season Ads? (% of respondents, 2017 & 2018)
How Important Do Marketers Worldwide Think Mobile Advertising Is vs. Desktop for Driving Sales During the Holiday Season? (% of respondents, Sep 2018)
What New Ad Opportunities Are Marketers Worldwide Including in Their 2018 Holiday Season Advertising? (% of respondents)
What Amazon Advertising Products Do Marketers Worldwide Use? (% of respondents, Sep 2018)
What Percent of Their Digital Ad Budget Do Marketers Worldwide Spend on Amazon Advertising? (% of respondents, Sep 2018)
Mobile Trends 2019: 10 Predictions for What Marketers Can Expect
Global Influencer Marketing: What Platforms to Use, Policies to Follow and the Paths to Purchase Around the World
Why Ride-Sharing App Via Will Spend More on Snapchat Advertising
How eBay Attracts Advertisers, but Keeps Its Customer at the Center
Protecting Customer Data Is a Top Challenge for CMOs
Mobile Marketing Trends Roundup 2018