Plans & Pricing
Does My Company Subscribe?
(% of respondents)
Data is from the March 2017 Adobe Digital Insights "Advertising Report." Data is based on over 1.7 trillion visits to over 16,000 websites during January 2014-January 2017 mainly in North America. Digital video data is based on 11 billion plays of TV everywhere and 16 billion ad impressions. Search data is based on 450 billion responses to paid searches. In addition, 1,000+ US internet users and 300+ US digital marketers were surveyed about their views on digital advertising during February 1-17, 2017.
Top 3 KPIs Tracked by US Direct-to-Consumer Brands for TV Ads, Jan 1, 2018-March 31, 2019
Length of TV Ads for US Direct-to-Consumer Brands, Jan 1, 2018-March 31, 2019
US Podcast Ad Revenue Share, by Industry, 2017 & 2018 (% of total and % change)
What Obstacles Are Preventing US TV Advertisers from Using Data to Build Audience Segments? (% of respondents, April 2019)
How Much of US TV Advertisers' TV Ad Spending Is Audience-Based*? (% of total, 2018-2020)
Q2 2019 Digital Video Trends: TV and Digital Video Upfront Ad Spending Remains Strong
The Brand-Agency Relationship: Streamlining with In-House Teams and Flexible Engagement Models
How Programmatic Can Shift Ad Dollars From the Duopoly Back to TV
Why Bring Programmatic to Traditional TV, OOH and Audio?
Verizon, Chobani and Trunk Club Execs on the Challenges and Successes of Operating In-House Agencies
Connected TV Ad Inventory Keeps Growing