Attitudes Toward Influencer Marketing Among US Agency and Brand Marketers, Nov 2017 (% of respondents) - eMarketer
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Attitudes Toward Influencer Marketing Among US Agency and Brand Marketers, Nov 2017 (% of respondents)

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  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    WhoSay

  • Methodology:

    Data is from the December 2017 WhoSay report titled "Influencer Marketing Insights." 270 US agency and brand marketers were surveyed during September 5-November 17, 2017. Respondents identified their company as an advertising agency (44%), brand (7%), publisher (4%), technology provider (11%) and other (30%). WhoSay is an influencer marketing company.

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