To listen and watch playback of the webinar, Key Digital Trends for 2013, click here. You can view the PowerPoint deck below.
The webinar addresses these key questions:
- Where and how can marketers most effectively connect with their audiences as media fragmentation increases?
- To what degree is the mobile-first imperative reshaping the marketing funnel?
- What factors are pushing marketers to become content creators?
- How can Big Data help marketers respond to cross-platform fragmentation?
About Noah Elkin
Noah Elkin covers trends in mobile marketing, usage, content, devices and commerce. He is co-author of Mobile Marketing: An Hour a Day (forthcoming from Wiley/Sybex, January 2013) and is in demand as a speaker at digital and industry conferences.
Sponsored by IBM.