eMarketer Webinar

Consumer Digital Touchpoints—Email and Beyond

  • Aug 23, 2012

To listen and watch playback of the webinar, Consumer Digital Touchpoints—Email and Beyond, click here. You can view the PowerPoint deck below.

Key takeaways will include:

  • How marketing emails, brand websites, social media and mobile can work together to build brand loyalty and retain customers
  • Shared elements that play a role in all digital touchpoints
  • The effectiveness of building permission-based messages that offer something of value to the customer

About David Hallerman

David Hallerman covers US online advertising and marketing, including email marketing, search and display advertising, internet ad targeting, online video advertising and ad spending across media. He is frequently quoted in top business publications and broadcast programs.

Sponsored by Lyris.

JUL

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